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Upping the Ante

Ford’s Scott Monty has taken it to a new level, again. And, I’m not just talking about his killer Social Media skills… he is transforming a fundamental PR practice: pitching. Last week, Ford started...

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Scheduled Tweets – Bad, Good or Indifferent?

The breaking news of Osama Bin Laden’s death perfectly illustrated why brands should use scheduled tweets carefully. I first heard the breaking news of Osama Bin Laden’s death via Twitter. Thank you...

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TWEETING @YOURBRAND….

Two weeks ago, around Memorial Day, the US Army was tweeting about social media and how they are trying to beef up their accounts: @USArmy tweet “HOOAH! Army is ‘working hard’ to increase their...

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Top 3 Social Resolutions for 2013

Every year as January rolls around millions of Americans vow to stop something, pick something up or a combination of the two for their New Year’s Resolutions. As we think of goals and themes for our...

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Our Top Three Social Media Trends for 2013

There are basic guidelines to follow for different social media platforms, but one of the best parts of my job is identifying new trends and determining how they might benefit our clients.  These...

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Power PR To Speak at Fashion Group International Event

Join us tonight at this month’s Fashion Group International (FGI) networking event. Amy will be moderating a panel discussion on Digital Branding. Kate, our director of client services, will be on the...

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